The last three decades have seen a massive expansion of Chinas visual culture industries; from architecture and graphic design to fine art and fashion. New ideologies of creativity and creative practices have reshaped the training of a new generation of art school graduates. Creativity Class is the first book to explore how Chinese art students develop; embody; and promote their own personalities and styles as they move from art school entrance test preparation; to art school; to work in the countrys burgeoning culture industries. Lily Chumley shows the connections between this creative explosion and the Chinese governments explicit goal of cultivating creative human capital in a new "market socialist" economy where value is produced through innovation.Drawing on years of fieldwork in Chinas leading art academies and art test prep schools; Chumley combines ethnography and oral history with analyses of contemporary avant-garde and official art; popular media; and propaganda. Examining the rise of a Chinese artistic vanguard and creative knowledge-based economy; Creativity Class sheds light on an important facet of todays China.
#2159141 in eBooks 2010-11-25 2010-11-25File Name: B016YAOLNG
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