website templates
Acting in Commercials: A Guide to Auditioning and Performing on Camera

[ebooks] Acting in Commercials: A Guide to Auditioning and Performing on Camera by Joan See at Arts-Photography

Description

Egrave; la storia di un ritorno a casa. Il ritorno di Lucia alle rondini del suo paese; quelle che guardava da bambina danzare nel cielo immenso della sua pianura. Egrave; il ritorno alla serenitagrave; dellrsquo;infanzia ritrovata proprio nellrsquo;amore tra le rondini e il vento. Un amore che permette di abbandonarsi e lasciarsi scivolare senza timore; senza resistenza; senza opposizione. Mentre il vento sostiene le rondini e le abbraccia. Questo il segreto del loro volo.


#793138 in eBooks 2011-11-16 2011-11-16File Name: B0060AY75S


Review
30 of 31 people found the following review helpful. A Graduate Course in Commercial Acting ExcellenceBy VoiceguyJoan See. a classically trained actor (Sanford Meisner. Wynn Handman). explodes numerous myths about acting in commercials. such as: o Commercial acting is easy o Commercial acting requires no craft or skill o Commercial acting is sellingOn the contrary. says See: the actors job is not to sell. Actors "must bring little stories to life in a way that makes other people believe them. If you believe that your job is selling. you will feel that something other than acting is required. But dont forget what the advertisers hired you for - your acting skills. They want your ability to communicate ideas and feelings in such a way that their audience believes you." In other words. actors in commercials need to remain grounded in their foundation skills of acting.The challenge for actors with a background in theater. says See. is that they dont understand the differing requirements of acting in front of a camera. and the challenge for all actors unfamiliar with the commercial genre is the need to turn in masterful performances in mere seconds in the somewhat bewildering formats and styles found in commercials. This book provides detailed help on both fronts.The author begins by reviewing acting fundamentals that apply to the naturalistic stories actors are most often asked to bring to life in commercials. including the basic skills of relaxation. concentration. listening and responding. and physicalization. She then discusses the mechanics of acting before a camera. both in the audition and on the set. and lays out strategies for overcoming the most common traps in those settings.Finally. in the meat of the book. See identifies the three most common forms that Madison Avenue tends to use in commercials -- slice-of-life. spokesperson. and MOS -- and the three most common styles in which those forms are expressed -- film-style. sitcom-style. and "Honeymooners" -- and lays out extensive strategies for practicing. auditioning. and performing in these forms and styles.This is valuable information indeed: "Analyzing commercial scripts by pinpointing their form and style gives an actor the first chance to control the material. With this information. you suddenly have guidelines for your performance. You have something to work with. The directors and casting directors in the commercial advertising field know what results they want. They are not always skilled at helping actors obtain that result. Actors must be able to function as their own director and bring their performance into the audition with them."This book provides an excellent set of tools for navigating these challenging but lucrative waters. It is full of practical information. example scripts. and helpful guidance. almost all of which is firmly rooted in classic acting. Practicing and using the techniques in this book. an actor should no longer be like a deer in the headlights at an audition or on the set. Highly recommended.0 of 0 people found the following review helpful. Highly Recommnd this book!By Scotti SakoloveAs a beginner taking commrcial acting on camera classes. Ive found this book to be right on target with what Im learning in class. I am using it to help analyze and prepare my classwork to perform on camera. I believe when I am ready to begin going on auditions I will be more confident having read this (over and over).1 of 1 people found the following review helpful. A great. practical guide dispelling lots of mythsBy P. LAMASTERActing seems to have collected a whole world of myths about having to sacrifice for art and burden yourself with touchy-feely mysticism. Particularly for commercials. you frankly just dont have time for that - and Joan Sees book shows you how to do what you need to do - to get a great performance in the instants you have before a commercial shoots. This book is a "must read" for anyone wanting to get into the world of commercials. Throw away your Mesiner and Hagen and your life angst and memorize this book.

© Copyright 2020 Online Book Gallery. All Rights Reserved.