In 1869; the American diet was a dreary affair. Kitchen staples included bread; potatoes; other root vegetables; and meat. Tomatoesndash;then called "love apples"ndash;were an exotic fruit. A young 25-year-old Henry J. Heinz helped to change all of that. He established his company based on a single premise: quality. He demonstrated this commitment by bottling his first product; grated horseradish; in clear glass jars to showcase its purity. From his hometown near Pittsburgh; Heinz sparked a revolution. A colorful marketing genius; he was a foresighted entrepreneur whose peripatetic travels birthed the global H. J. Heinz Company; which today is the most international of all United Statesndash;based food companies. H. J. Heinz Company contains vintage images from the archives of one of Americas first industrial photography studios. It captures memorable and creative marketing from the "57 Varieties" to today and features photography of many current initiatives in Heinzs main businesses of ketchup and sauces; meals and snacks; and infant foods. It is a glimpse at one of Americas best loved companies and a study in how to "do the common thing uncommonly well."
#215651 in eBooks 2006-06-14 2006-06-14File Name: B009A5BTHY
Review
0 of 0 people found the following review helpful. Excellent book.By CustomerMy 93 year old mother grew up in Pittsburgh and experienced many of the references in the book. It brought back many memories for her!0 of 0 people found the following review helpful. Great PicsBy Mercedes P. BrownFor anyone who grew up in Pittsburgh or have relatives and/or friends in Pittsburgh and you love history this is a great book. Not much verbiage but great photos that say a 1.000 words. Glad I found this on .0 of 0 people found the following review helpful. Love it!!By C. FontenotBeing a native of Pittsburgh. it was so beautiful to see the city during its glory days...especially Homewood! Loved it!
