Sketching User Experiences approaches design and design thinking as something distinct that needs to be better understoodmdash;by both designers and the people with whom they need to workmdash; in order to achieve success with new products and systems. So while the focus is on design; the approach is holistic. Hence; the book speaks to designers; usability specialists; the HCI community; product managers; and business executives. There is an emphasis on balancing the back-end concern with usability and engineering excellence (getting the design right) with an up-front investment in sketching and ideation (getting the right design). Overall; the objective is to build the notion of informed design: molding emerging technology into a form that serves our society and reflects its values. Grounded in both practice and scientific research; Bill Buxtonrsquo;s engaging work aims to spark the imagination while encouraging the use of new techniques; breathing new life into user experience design.Covers sketching and early prototyping design methods suitable for dynamic product capabilities: cell phones that communicate with each other and other embedded systems; "smart" appliances; and things you only imagine in your dreamsThorough coverage of the design sketching method which helps easily build experience prototypesmdash;without the effort of engineering prototypes which are difficult to abandonReaches out to a range of designers; including user interface designers; industrial designers; software engineers; usability engineers; product managers; and othersFull of case studies; examples; exercises; and projects; and access to video clips that demonstrate the principles and methods
#1078988 in eBooks 2011-09-13 2011-09-13File Name: B005N8EZDM
Review
0 of 0 people found the following review helpful. Four StarsBy gee brav-obought this years ago. very helpful.0 of 3 people found the following review helpful. Five StarsBy Andrew MifflinReceived in a timely fashion and was a new book.
