Any designer who runs a studio; office; or firm is entrepreneurial. In fact; anyone with a studio already has an infrastructure for entrepreneurial content development; and with the technological developments over the last few decades; there are more opportunities now than ever. The use of computers has allowed not only new tools for creating design; but also enables makers with entirely new ways to prototype; promote; and sell their products. Becoming a Design Entrepreneur is the guide for these designers and a breakdown of the prospects and challenges they face. Topics include:bull;Methods for launching a venture into the marketbull;Tips on presentation; pitch and public relationsbull;How to legally protect intellectual propertybull;Ways to do effective research; and crowd sourcebull;How to benefit from social mediabull;Sources for funding and investment and incubatorsbull;Case studies from successful and startup entrepreneurs. The ability to produce and market has helped to reposition graphic design in the new entrepreneurial economy; in which graphic design entrepreneurs are constantly raising design bars and standards. Everyone harbors at least one viable product idea; and designers can be "social entrepreneurs;" creating campaigns or events that serve the greater good aside from profit-making. Readers will learn to grow as innovators and creators from Becoming a Design Entrepreneur.Allworth Press; an imprint of Skyhorse Publishing; publishes a broad range of books on the visual and performing arts; with emphasis on the business of art. Our titles cover subjects such as graphic design; theater; branding; fine art; photography; interior design; writing; acting; film; how to start careers; business and legal forms; business practices; and more. While we dont aspire to publish a New York Times bestseller or a national bestseller; we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
2016-06-12 2016-06-12File Name: B01HDMGERU
Review
0 of 0 people found the following review helpful. Four StarsBy CustomerWould recommend this book for children. It was nice but definitely not an adult book.0 of 0 people found the following review helpful. EhhBy Debra RishmawiTo much BOLD black. No scene. just the butterfly. Not horrible. not great. Not for us though.0 of 0 people found the following review helpful. Cute Butterflies to colorBy HopeGreat free coloring book. I ran across this when looking for adult coloring books. With it being a kindle book it has a download link in it so I can print out the hard copies to color. I love all of the details to color. It will keep me busy for hours on end.