This book reveals how companies support the arts and highlights actual dollar amounts; services rendered; preferred artistic events; and the motives for such support. The consequence of such patronage is shown by the preference for a particular style; choice of artistic event; and the impact of the recession and declining government support on the future of the arts. This edited book shows how business philanthropy to the arts evolved and how public relations and marketing strategies are key to understanding the role of business in art. Several articles deal with the impact of international structure of organizations upon artistic decisions as well as the subtle interplay between corporate images and the use of cultural products. Articles are included by leaders in the field including academicians; art administrators; and government officals.
#143842 in eBooks 2011-02-01 2011-02-01File Name: B004DI7TO0
Review
2 of 2 people found the following review helpful. HauntingBy Chimey EvansIt questions the main focuses of Catholicism as we know it. with sexual and demented twists. Exquisitely written and extravagantly portrayed to reflect the imagination and influence of human thoughts.3 of 3 people found the following review helpful. The abyss of passionBy AKThere are situations when sensibility reaches its limits. Then. exploring beyond those limits becomes a very dangerous yet necessary venture. Peter Shaffer showed us a beautiful story of such exploration. The story where unbearable and inevitable are the two sides of the same coin. I enjoyed it deeply.0 of 0 people found the following review helpful. Five StarsBy Stacey SorensonBeautiful condition
