Ian Anderson started recording music when he was thirteen and launched his own successful label; Afternoon Records; in 2003; when he was just eighteen. Now this wunderkind of the indie music scene has written the ultimate guide for all those aspiring to a career in the record industry.Here Come the Regulars covers territory ranging from a labels image to its budget; focusing on the importance of blogging culture and how to use new media like MySpace; Facebook; Twitter; Amazon; and iTunes to the best advantage. Aside from its essential advicemdash;including a truthful account of the role of attorneys; contracts; and record dealsmdash;this accessible guide also contains key practical information ranging from sample legal agreements and press releases to actual figures illustrating how much money to spend on what (promotion; tour expenses; even T-shirts); all specifically geared toward the young upstart with very little in the bank.As the front man for the indie-pop band One for the Team and the editor of the music blog MFR; Anderson demonstrates how an energetic and persevering small label can thrive in an era of big box stores and homogenized radio stations. Showing how to start with $500 and an office thats the size of your bedroom closet because it is your bedroom closet; Here Come the Regulars will become the dog-eared; underlined bible on your nightstand. C
#1199114 in eBooks 2007-10-01 2007-10-01File Name: B003YCPD8K
Review
3 of 3 people found the following review helpful. ... Elevators--they played the Elevator songs because the songs were great and the audiences wanted the Elevators in 1966 in ...By Tharon-Vicki M. FosterFairly accurate but the band Bryans Blokes did not imitae the Elevators--they played the Elevator songs because the songs were greatand the audiences wanted the Elevators in 1966 in Austin--and that wasnt available. Cecil Foster. Jr. bass player for the Blokes.1 of 1 people found the following review helpful. Informative and ImportantBy Jim GrayI can overlook minor defects in a book if I feel that the author is truly passionate about the subject. Rock biographies run the gamut from inspired passion all the way down to. for example. Stephen Gaines Beach Boys bio. Heroes and Villains. which comes off as a piece of hack work by someone who seems to have little or no interest in the group. and filled with misspelled proper names. When a true fan such as David Leaf or Brad Elliott tackles the subject. we may not get a perfect result. but the reader comes away understanding why the band was so important.My only complaint with this book on the 13th Floor Elevators is that it lacks a good proofreader. so we get some embarassing mistakes. such as "affect" and "effect" used incorrectly. or such misspellings as "road grater" for "road grader." and one of my pet peeves. "try and" in place of "try to." (Whats the past tense of try and? I tried and go home?) And the Book of Revelation has no "s" on the end; its sometimes misspelled here.But those are such minor quibbles compared to the wealth of detail and information Paul Drummond unearthed for this book. I went into it completely baffled by the muddy recordings. wondering for example what that "jug" is all about. and now I listen to their tracks knowing so much more about each players role in their sound. Mr. Drummond is obviously the right man for the job. with his passion and willingness to get the story. I dont know whether he was already interested in all of the mystical obsessions of Tommy Hall. or had to go to all that trouble to decipher it. but that alone mustve taken a lot of commitment on his part to wade through all of that. well. whatever one makes of it. (The author is also highly involved in the wonderful recent series of CD reissues.)The story itself is terribly tragic. with a band who was undone by being so far ahead of the curve; they peaked too soon to be grabbed up in the wave of major labels signing psychedelic bands. they had an inexperienced and incompetent label that botched their career. and got into the drug thing before its negative repercussions were well known. resulting in all manner of self-destructive behavior. And tragically. the poorly mixed album masters can never be redone. as the original multi-track tapes are gone. We only experience their brilliance through a muddy filter. (Unless the question is answered in the last few pages I havent yet read. Id like to know exactly what happened to those tapes; are they truly lost forever?)I cant recommend this book highly enough. as it could only be slightly improved with a little proofreading. Its a story that has been long overdue.3 of 3 people found the following review helpful. Eye Mind: The Saga of the 13th Floor ElevatorsBy Wayne M. KukseJust about everyone worth their salt has at least a cursory knowledge of Roky Erickson and the Elevators. "Youre Gonna Miss Me". is rightfully regarded as an all time 60s garage classic. covered by countless bands over the years. A smaller segment yet are aware of Rokys sporadic but no less astounding solo career. This is where it ends for most but the fortunate few who were around during the Elevators "heyday". Shrouded in silence and mystery since the Elevators demise in 69. Paul Drummond wrote and released the long overdue and exhaustively researched bio on what turns out to be one of if not the greatest (but also one of the best kept secrets) bands of all time. As an aside I would implore all readers to delve into the music of this phenominal combo. finally again available for public consumption. The Elevators life spanned only four years. but in that time they blazed the trail for many highly regarded bands that followed. influenceing countless more even to this day and getting virtually none of the credit. monetary or otherwise-until now. It is interesting to note that contemporaries of The Elevators to a man regard them in revered awe. Their story is one of Shakespearian tragedy. They take San Francisco by storm prior to the scenes explosion. and leave prior to subsequent major label signing frenzy never to return. Forever hounded by Texas authorities seeking to make an example of them due to their open embracement pot of LSD. Finally the saga ending in jail. mental institutions and death for its members. The Elevator story is witness to the dawning of the drug culture that we have today. which in effect did not exist prior to the Elevators. As with most things. the original intent never squares w/ future perversion of any movement. Virtually all the members bought into the super highway to enlightenment and God that LSD was thought to provide to those that could control and understand what they sought. All involved w/ The Elevators from their label. International Artists. to Leland Rogers (Kennys brother) the producer. to band members and parents and friends of band members. all having had equal parts in ineptitude. each possesing something the others lacked creating the perfect storm for failure w/ regard to commercial success. It is interesting to realize that w/ a single "right" move here or there. they would have been one of the worlds most popular bands while (I believe) even further solidifying their position as one of the greatest and most ground breaking. In an era when all bands were being screwed by labels. booking agencies and lawyers. it does not appear that The Elevators collected a dime for their efforts. All of their material was recorded on 3 track. on a shoestring budget. and a compressed time frame. it is even more a testament to their greatness that they could piece together the great and classic records they did given what they had to work with. In the end I am left w/ a feeling of great saddness about their story for what might have been. What could they have done if they had the studio technology and time say the Beatles had (The Elevators regarded the Beatles and Dylan as the greatest of bands)even for that era. or if a single break went their way. how the course of their history wouldve been altered. The silver lining and happy ending is that at least now they are getting their due. Roky seems healthy and happy. Amazingly none of the band remaining seem bitter about what befell them all those years ago. and this book served as a healing tool among its members. I have read many a rock biography over the years. but none are as good as this which transcends the music. Given what we have today in the music industry.and world in general. the Elevators story almost does not seem possible. Yet it did happen and today we are most fortunate to be able to go back and appreciate the true and enduring greatness of Roky and The Elevators.
