You know youve got the talent; now let them know it-your complete guide to finding; winning; and keeping good clients Written by a graphic designer and successful marketing consultant; this book is the most complete guide available to marketing your services; with clear; practical; step-by-step instructions on every aspect of graphic design marketing; including: * Developing and implementing a marketing plan * Researching prospective clients * Creating effective marketing materials * Cold calling and follow-ups * Effective communication * Dressing for success * Resumes; cover letters; and portfolios * Proposals; bids; and contracts * Keeping good clients-account management Also included are sample business forms; contracts; proposals; letters; and checklists; along with stunning full-color examples of successful self-promotion campaigns for every budget. Throughout the book; there are fascinating and instructive interviews with clients as well as graphic designers from across the country who share what theyve learned about marketing and managing graphic design services.
#4496251 in eBooks 1995-05-09 1995-05-30File Name: B001APX2GSPDF # 1
Review
0 of 0 people found the following review helpful. She loved it. Very fast ship out to meBy cindi drafahlThis was a christmas gift. She loved it. Very fast ship out to me.1 of 2 people found the following review helpful. BookBy JIM SNYDERBought as future gift.Recipient unaware; thus unable to comment.Sorry.This is too premature.Better 6 months out.Thanks.0 of 0 people found the following review helpful. Good historical perspective of HoriconBy Susan BrunnerAs an author of this book; I was pleased with the overall support of the community in providing photographs that had not been in the general population. A good overview of the town and how it has evolved over the years; this book makes a great gift for those who have lived in town; or those who travel there to enjoy the benefits of the Horicon Marsh.
