[DOC] Scenes and Monologues from Steinberg/ATCA New Play Award Finalists; 2008-2012 (Applause Acting Series) by From Applause Theatre Cinema Books at Arts-Photography

Description

This book is an interdisciplinary empirical investigation of how people interact with public screens in their daily lives. In more and more surprising locations; screens of various kinds appear within the sightlines of passers-by in contemporary cities. Outdoor advertisers target audiences which are increasingly mobile; public art uses screens to interrogate urban change; while postmodern architecture finds electronic imagery a suitable tool of expression. Traditionally; urban sociology research has assumed that people seek to filter urban stimuli; but recent accounts of public screens suggest producers design and position display interfaces site-specifically; so as to engage with those moving past. This study offers insight both into the dynamics of actual encounters and into the long-term process of how people learn to live with repeated invitations to consume media in public spaces. The book includes four cases: street advertising; underground transport advertising; and installation art in London (UK) and media faccedil;ade architecture in Zadar (Croatia). Krajina shows that maintaining familiarity with everyday surroundings in media cities that change beyond citizens control is a temporary achievement--and a recursive struggle.Finalist for the Jane Jacobs Urban Communication Foundation book award; 2014