A result of many years of research and practice; Changing the Performance is a book about the arts and about business; and the interplay between the two. Julia Rowntree gives a fascinating account of her experiences forging the business sponsorship campaign at the London International Festival of Theatre (LIFT). Raising intriguing questions; this book proposes that fundraising for the arts is much more than simply a function for generating income. It fulfils an ancient social role of connection across levels of power; expertise; culture; gender and generation. Rowntree describes why these dynamics are vital to societys ability to adapt. Changing the Performance is an inspiring manual for arts practitioners concerned with the relationship between business; the arts and wider society; and particularly those engaged in fundraising.
#3823794 in eBooks 2014-04-29 2014-04-29File Name: B00HCBC9YK
Review
8 of 8 people found the following review helpful. Inspirational!By S. MaguireWonderful book. Im not an art history buff; but I found myself savoring each page of the biography part of the book. The demonstrations which follow are very well thought out. This book acts as a guide to the techniques used by Turner; written and demonstrated by people who have made a study of his work .Unlike other watercolor books which I might look at a bit and set aside; I find myself using this book repeatedly as a reference and an inspiration. Ive already created two paintings using the guidance in this book; and seen a marked improvement in my work. This is not a book for beginners; you need to have some experience as well as an adventurous spirit to benefit from this work. If this describes you; then purchase the book.12 of 12 people found the following review helpful. A GREAT BOOK TO LEARN FROM!By TroutChaserThis is a great book to learn watercolour technique from. Even a beginner would benefit from it. I learned some things Ive never seen in other books. I happen to love Turners notebook sketches and this book was very insightful regarding his various colours and methods. This now rates as my top favorite watercolour how-to book. If you only buy one; this might be it. Well done!4 of 4 people found the following review helpful. fascinating look into Turner techniques and materialsBy Sandra CointreauI really enjoyed learning more about Turners techniques and seeing the demos of the artists demonstrating some of them. Ive been painting 40 years in watercolor and have a huge library. This one is special and worth buying; even for experience watercolorists.