The Audience Experience identifies a momentous change in what it means to be part of an audience for a live arts performance. Together; new communication technologies and new kinds of audiences have transformed the expectations of performance; and The Audience Experience explores key trends in the contemporary presentation of performing arts. The book also presents case studies of audience engagement and methodology; reviewing both conventional and innovative ways of collecting and using audience feedback data. Directed to performing arts companies; sponsors; stakeholders; and scholars; this collection of essays moves beyond the conventional arts marketing paradigm to offer new knowledge about how audiences experience the performing arts.
#3746767 in eBooks 2014-05-27 2014-05-27File Name: B01A27TLLO
Review
8 of 8 people found the following review helpful. So charming - So enlightening tooBy Lisa MarkusonI dont even consider myself a "music buff" but this was so inspiring; educational; and just entertaining as well. I learned about artists I had never heard of; stories from my favorite musicians Id have never known; and the history of music in the US overall. Fantastic.4 of 4 people found the following review helpful. Lovers of music and story will enjoy this book which brings the two togetherBy Glenn R KreiderLovers of music and story will enjoy this book which brings the two together. Those of us who have experienced the life-changing power of the right song at the right time (or vice versa) resonate with stories like this.8 of 9 people found the following review helpful. This book changed my life.By DMichael02905Wonderful! I started reading an interview a day at bedtime with this book on my nightstand. I ended up binge-reading it by day three.The interviews with artists unknown to me were as fascinating as the ones I did know. The conversations inspired me to seek out new music and to revel in the familiar. Its an easy; entertaining and illuminating read.I cant wait for volume two!
