The quick-hit format gives designers easy access to creative ideas.Coming up with fresh ideas for logo jobs can be a very difficult process. This book offers designers many new ways to approach; or think about; each job. Gills message is that for every logo job; there are many solutions; not just one perfect mark. In the back of the book he proves this by designing 31 different logos for the same company. A quick-hit "idea book on how to conceptualize a logo idea"; these pages illustrate very simple ways to think about a logo; providing designers with the inspiration and understanding that a business or person can be successfully represented in a variety of ways. A unique approach in its succinctness; Gill has boiled down the most essential creative tactics to single sentences so designers can flip through this book and walk away with many new ideas for design solutions in just minutes.
#226290 in eBooks 2010-03-16 2010-03-16File Name: B003D0B81Y
Review
3 of 3 people found the following review helpful. Interesting History of a work-in-progressBy Steven FerréA well-written history of the building and various remodeling efforts undertaken at Versailles. this book managed on a several occasions to prove interesting. However. I found the amount of detail on the actual construction of the palace to be. on the whole. rather meager; greater emphasis was devoted to the ridiculous court etiquette. As noted in the book. there were a a few occasions where court etiquette necessitated a quirky floor plan or structural modification to the palace. but on the whole the emphasis on etiquette seemed odd. Also. strangely. the history of the palace after the revolution. particularly int he 19th century during which most of the modifications were made to the palace in its transition to a museum and conceivably better documented. were glossed over.Warning to fellow e-book readers - there were no illustrations and the formatting/footnotes were useless. There were also a myriad of typos and punctuation errors. which I presume happened during the translation into an electronic format.Lastly. I laughed-out-loud when the author lamented that Versailles is a victim of global warming. because a 200+ year-old tree planted by Marie Antoinette was felled by a recent windstorm. Um...old trees have been toppled by wind since there were old trees and wind.1 of 1 people found the following review helpful. An Inside Story of VersaillesBy Thomas RandlemanIf you wished to know how the Palace of Versailles came to be built and the manner in which the occupants lived there. this is the book for you. If you want a book written by an excellent writer whose "charm" infuses the writing. this is the book for you. The conventional historical details are given in the order of events.Beyond this. there are snapshots of the actual lives lived within the Palace in each era and phase of its construction. The author has created a well crafted tapestry of documentation based on actual diary and journal writings of the period. In this way.one can appreciate a fully fleshed set of images and human sensibilities. For those who have a special interest in French Eighteenth Century History in general and a desire to know more of an indepth "portrait" of the actual characters and those who worked for them and how they lived specifically. this volume will be enormously enriching. Finally. the author is first-rate. This is not a fluff or coffee table book. It is also very acessable and not scholarly to the point of being a cool calculated breakdown of events. The author has an elegant sense of humor and some related "tidbits" should be amusing to the reader. For example. not many books on Versailles tell you about the "bathroom facilities" or where everyone lived in the Palace if you were not the King or Queen themselves. My most marked response is having a sense of the "personalities" of the actual people of the period. My most delightful response was having a sense of the "personality" of the writer. who seems happy to relate the story and never to be pedantic. I felt I had spent a lovely time with him in a quiet place and shared in his extraordinay knowledge of his subject. I loved this book and hated for it to end. I would purchase anything written by Tony Spawforth. I would love to meet him. When writing is this good you feel uplifted and pleased not to have wasted a single minute of your time.Thomas Lee Randleman20 of 20 people found the following review helpful. Ive Been Waiting For This Book...By Michael B.This is not a "coffee table" picturebook of Versailles. There are plenty of those to be had. Whats been missing from the literature on this subject has been a book that explains the workings of the palace. its social and political context and the routines and rhythms of day-to-day life in what was. essentially. an enormous gilded cage for the French nobility. This book begins to fill that niche. My only complaint would be that the author could have included a few more architectural drawings to illustrate the evolution of the palace and the changing arrangement of rooms over the reigns of the three kings of France who lived in Versailles. These developments are discussed in interesting detail. but the effect is diminished without a visual to assist the reader. Overall. a very good and interesting read.
